Affiliate marketing is the mainstay of internet business. It accounts for billions of dollars every single year. The main reason that affiliate marketing is so successful and so many people are jumping on the affiliate bandwagon, is because it actually works. You have heard of companies like AffiliateBot, PayPal, Chitika and others that are all helping the affiliate marketing business to boom.
The main reason that it works is the magic figure of 99 percent. The figure 99 percent is so important because this represents the amount of people that are coming to your website that will never buy your product or service.
It’s a proven fact that only one percent of people visiting a website will actually buy that websites product or service directly. This means the other 99 percent of visitors will never buy.
The vast majority of website owners out there who are trying to do business online are not actually seizing this opportunity. They are focusing on creating sales letters and optimizing their website to sell to people in the one percent. This is a big mistake as the other 99 percent of visitors won’t buy your product. That’s where affiliate marketing comes in.
Affiliate marketing basically means selling other peoples stuff or getting other people to sell your stuff. With the 99 percent of visitors that won’t buy your product, what you need to do is get them to buy other peoples products. You need to get out of this mind trap of just focusing on selling your product or service.
If you own a hotel, for example, what you can do is you can sell other peoples product. You could promote tourist attractions. You could promote leisure facilities or sporting activities related to your hotel. When you make a sale these other companies would give you a commission. That, in essence, is what affiliate marketing is all about.
Now there are some great places where you can actually find new affiliates that will be willing to not only promote your product, but also have their own products which you can sell. It’s a lot easier to become an affiliate than you would think.
You should really only choose an affiliate program that gives you around 30 percent or more. There are some affiliate programs that will pay you 50 percent, 60 percent and more. It’s a great way to get supplemental income because, don’t forget, you are making money from visitors that are costing you and not giving you any revenue.
Good luck with your affiliate marketing efforts.
